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Tell us what you’re working on, whether that’s a new CRM, a system that isn’t pulling its weight, or a team that needs direction. We’ll follow up to set up a time to talk.
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Who we are
Meet Kristen McGarr
Founder, Adroit Insights · Fractional CRO and Technology Leader
Kristen McGarr is a growth strategist, fractional Chief Revenue Officer, and CRM implementation specialist with 25+ years in sales and marketing and 15 years building CRM systems for small businesses through Franchise 500 companies. As founder of Adroit Insights, she helps organizations achieve predictable growth by engineering smarter sales processes, implementing and configuring CRM platforms, and providing fractional revenue and technology leadership.
A global trainer and speaker, Kristen is known for simplifying technology and making complex systems approachable, often creating breakthroughs in as little as a 15-minute conversation. She also partners with other fractional executives, building the systems behind the processes and playbooks they design.
When she’s not working on her clients’ revenue operations, you’ll find her running, surfing, or competing in triathlons on Maui. She earned a bachelor’s degree from Virginia Tech and a master’s degree from George Mason University.


